The commercial reality of NBN is proving less rosy for small and mid-sized telcos. So how can ISPs overcome the 121 POI dilemma?
Wholesale NBN, the way it should be
The roll-out of the NBN is ramping up fast, and there are more opportunities than ever for ISPs to reach new customers and increase their market share. But how do you make that happen if you don’t have buckets of spare cash to invest in POIs?
With 121 NBN points of interconnect, the business case simply does not stack up for small or even mid-size providers to connect to the NBN directly. Reaching all 121 POIs is problematic enough, compounded by the further obstacle of prohibitive backhaul costs and a CVC model stuck in the past.
NBN was supposed to be about creating a level playing field, but the commercial reality for most providers is that their only option is to reselling one of the big Telcos… or is it?
One interconnect, all of Australia
The solution is simple – skip the 121 problems and leverage our specialised aggregation platform via just 1 point of interconnect and a flat fee with iBoss. We make NBN accessible to all providers and remove the uncertainty of usage-based costs (CVC/AGVC). So you can focus on creating a value proposition that caters to the modern customer.
That’s the commercial model that NBN should have been.
However, an aggregation platform should be more than just a funnel for data connectivity.
“To compete in the current market, Telcos have to develop compelling offers for target market niches that the incumbents cannot reach. Combining NBN with new-generation SIP voice services, and helping consumers make a full transition to IP is certainly a major differentiator” suggests Jon Cleaver, CCO of iBoss-parent MyNetFone Group.
Finding a point of difference
Combine iBoss NBN with SIP products delivered over Australia’s largest IP voice network operated by our sister company Symbio Networks, add in advanced number porting and you have an extremely powerful combination of relevant and future proof telecommunication services. All available on the industry-proven iBoss aggregation platform which facilitates a quick and clean market entry with your choice of solutions from multiple carriers. Both new market entrants and existing operators can expand their market offering and gain a competitive advantage while retaining the freedom to mix and match services.
It’s not just about a ‘big dumb pipe’ – the iBoss team have the expertise and experience in the telecommunications market to develop tried and tested products, and can provide consultation in creating tailored products and plans that best suit the needs of your end-customers.
Contact us to find out more about NBN aggregation on the iBoss platform.
Enquire about NBN Aggregation